Blogger and PR Catherine Warrilow has finally found her work/life balance. She discusses how her dreams developed as the years crept on and shares her advice for finding your own equilibrium…
When I was five I wanted to be a writer. On a Sunday morning I would sit on my parents bedroom floor and copy articles out of the supplements that they didn’t want to read – reproducing them in my bestest most neatest handwriting, word for word.
When I was seven I wanted to be Sally from Sally’s Secret, the Shirley Hughes book. I built myself a home behind a huge tree in the garden; laying out napkins and plates and inviting my dollies to tea. I added little vases with daisies in and cut up grapes into tiny pieces for my guests.
When I was nine I thought I was the luckiest girl in the world to have my very own flowerbed in the garden, complete with snap dragons, miniature strawberries and space for vegetables to grow.
When I was ten I wanted to be a journalist so I joined the Newsround Press Pack as a reporter and began tailing unsuspecting passersby around the village, collecting evidence and documenting it accordingly.
When I was 17 I wanted to own a tea shop – mis-matched vintage crockery, cupcakes (before cupcakes became uber trendy I’d like to add) and a pinny of course. I’d be the lovely tea shop lady and people would have all the time in the world to sit and drink cup after cup of tea.
When I was 20 I discovered Sarah Jessica Parker and wanted to be her. I started my quest by investing in beautiful notepads, a dictaphone and a laptop. The penthouse apartment would have to wait. I was going to write a book.
When I was 24 I wanted to be a mother. That maternal instinct kicked in and I wanted to carry a child, go through labour and become a person who was responsible for caring for a new life.
Now, at the age of 32, it’s funny to look back over the hopes and dreams that made me smile, cry, fall down, get back up again, run away and come back again. And also to see how those early fascinations have developed into a career, passion and lifestyle.
By day, I run a small but growing PR agency – writing articles for the very same newspapers that I once carefully copied stories from.
In my spare time (not really very spare) I try to remember to water the courgettes and green beans growing in the garden. I think we had seven courgettes this year which is a vast improvement on my success rate of two in 2010.
I don’t live in that penthouse apartment but I did find my Big – and this one didn’t leave me standing at the altar. I do have an accomplished collection of pretty notepads; the dictaphone got bumped for an iPhone and I own several pairs of shoes that Carrie would more than approve of.
I also catch myself gazing out of the window, all Bradshaw-esque, as I plan my next blog post – having chosen to write about parenting over Prada as a hobby.
We don’t own a tea shop but it’s a day dream that might become a reality one day – especially if my husband has anything to do with it – if he does, it will have a bookshop in it too. And as I’ve grown up I’ve decided it absolutely needs to serve wine as well.
But by far the most important role I play is that of mummy. To a small, three year old comedian called Noah – lover of all things that travel by road, rail or air, obsessive eater of apples and total crowd pleaser – a small three year old that makes every day extremely entertaining – and busy of course.
I actually quite like being in my thirties – I wasn’t someone who hid under their Cath Kidson throw and refused to accept that I was really and truly an adult. Rather I embraced comfy nights on the sofa under my Slankey and was content with the occasional night out with good wine and good friends and felt comfortable in my own fair skin.
It’s constant work in progress; achieving a happy medium between building a growing business and managing a happy home. There are three key things that I’ve come to accept and have most certainly learned from.
The first is that a clutter free mind is far more important than a clutter free home. If it’s 11pm and you vowed to clean the kitchen but just haven’t managed it yet, then go to bed – an extra hour in bed will stand you in far better stead for the following day than having stacked the dishwasher.
Second; if you are feeding the ducks and don’t notice that your child is throwing in whole slices of bread at a time because you are busy checking your emails then the work life balance is wrong. I have found the key to calm in doing one thing at a time. If it’s urgent, someone will call you and you can arrange to call them back when you are finished throwing small pieces of bread to the ducks.
Finally, good friends are worth their weight in gold. When they call and say ‘how are you’, take off the auto response which says ‘great thanks and you?’ and reply honestly. If potty training is driving you to despair say so. If your boss has had you in tears again say so. A good chat is the best therapy a girl can ask for. Alongside chocolate of course.
Oh, and I do wish I had a secret den behind a big tree still – it could be very useful when you need a little bit of quiet time…. maybe I’ll build one.
Written by Catherine Warrilow who writes at Baby Genie and runs PR agency Publicity Oxford. Catherine lives with her husband Tom and son Noah in Abingdon.



I love this blog. It reminds me of what I was like when I was younger. I once typed up my own newspaper when I was 10. I need to start writing again….
Do it! Even if it’s just a few scribbled notes to start, writing is such lovely down time!
Enjoyed the blog, it really hits home how we get caught up in the hum drum of life and not learn to re prioritise what is important.
I’m not doing new year resolutions because I find them impossible to stick to – so instead I’ve started a bucket list on my facebook page for 2012 – it does help you to focus on what is important
Amazing thanks for sharing.
I really enjoyed your blog and the tea/coffee shop is something I’ve dreamed of, too. Stupidly, I imagine it to be in France, which is the worst place to open a business!! Also, I thought ladies dressed up in Victorian dresses (stepping back in time….!) and everything beautifully presented would be lovely…. but I’m realistic now after four children, who are mostly all grown-up. Now, if I’d only had one child…? I’m told off for thinking those kind of things! I disagree with you when you say “tell the truth about how you really feel”, though. Sadly, it should meet with kindness etc.. but, unfortunately, it doesn’t tend to work – when you have problems, people avoid asking! My four children have all given me cause for upset along the way and the current way the world is doesn’t help when it comes to being a ‘hands on’ mother, so I applaud your stance. If all mums did stick together and help each other, then that would be a start!
Mums sticking together is definitely something that’s important – and most of us only have one or two people we can truly call friends. I think you should always try to say how you really feel, otherwise you end up dealing with things alone x
Lovely post! Really enjoyed reading it
enjoyed reading this blog; much food for thought. when i was little i was going to be a brain surgeon and held onto this dream until a-level biology and dissections. needless to say i gave up the idea sharpish and ‘turned’ vegetarian. i’m happy with the way my life has gone; it has been very hard at times though and i am at peace. roll on the next 46 years! i too believe there is a little of carrie bradshaw in us and also her friends too.
I bet you are happier than the average brain surgeon too!
Lovely blog got me thinking about what I wanted out of life.At 5 I wanted my own horse Black Beauty and all that. At 10 I wanted to work behind the beauty counter in Debenhams. At 15 sadly I did not know what I wanted – things may have been easy had I had a career idea. But in the end I took the long way round and I amd happy, I have not managed any of my earlier dreams but I’m very lucky to have a Lovely man and two fantastic girls. We all have a bit of Carrie Bradshaw in us but would not want it any different
Lovely blog…and may I say that you are far more attractive than SJP!
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I have had a dream of opening a coffee and cake shop too. When I still had very young children, I wanted to combine this with a baby shop as somewhere for Mums to meet and shop and drink coffee and chat.
Maybe one day …
With regards to cleaning the kitchen at 11pm… if I didn’t do it, I would stress about it all night and feel worse in the morning, so for me a clutter free house gives me the clutter free mind, which then enables me to sleep well
LOL I was like that about the house, have learned to let it go – takes a will of iron!